Released on = May 29, 2006, 5:08 pm

Press Release Author = AlivenLabs

Industry = Healthcare

Press Release Summary = AlivenLabs believes it has come up with the ultimate
solution to address the problem of premature aging - an antioxidant anti-aging
supplement and topical skin cream that neutralize the effects free radicals have on
the human body. The products have been shown to visibly reverse the aging process.

Press Release Body = NASHVILLE, TN - With the introduction of Cell Essentials\' OPC
Factor, an antioxidant rich, isotonic, nutritional supplement that is delivered to
the body through the blood stream and Restore Creme, a topical application proven to
stem the tide of skin cell deterioration, AlivenLabs hopes to open a completely new
market in the growing anti-aging and wellness industry.

\"Until recently nutritional science had yet to come up with a nutritional supplement
or topical solution that can actually reverse the aging process but OPC Factor and
Restore Creme do reverse the signs of aging,\" says Stephen von Hagel, AlivenLabs'
co-founder, \"and that's extremely important to those concerned about maintaining a
youthful appearance.\"

To illustrate the oxidative stress free radicals place on cell development and
structure, von Hagel points to a photograph of an apple that had been divided into
two parts. The left half was left to the elements, the right had been treated with
an antioxidant anti-aging solution. An hour later, the untreated half had succumbed
to the elements and turned brown. The half treated with the antioxidant solution
still looked like it was freshly cut.

Showing this picture to test subjects, he had very little difficulty recruiting a
number of test groups. \"No one, male or female, wants to eventually look like a dry,
shriveled up apple,\" he says.

To date, there are a number of antioxidant anti-aging supplements on the market but,
according to von Hagel, they all share a common deficiency - absorption.
\"Antioxidant tablets, pills, and capsules require the body to digest them and
because they are accompanied by binders and fillers only 2-20% of the antioxidants
they contain ever reach the blood system.

According to von Hagel, antioxidant laden juices are even less effective. \"Many new
fad antioxidant drinks are hypertonic and, therefore, counterproductive. They are so
concentrated that they cause dehydration. Others are hypotonic - the concentration
of antioxidants is so diluted that the body's digestive system simply ignores them.

\"OPC Factor is an effervescent, isotonic formula; it has the same pH level as human
blood and tears so it is easily and quickly absorbed. The balanced, antioxidant
formula comes in a concentrated powder form that when mixed with water dissolves
quickly so it is completely absorbed in the blood system in a matter of minutes and
continues to work for up to 36 hours,\" he says. \"Restore Creme, a topical byproduct,
works even faster because it is immediately absorbed by the skin.\"

The science underlying AlivenLabs' product offering is well founded.

A normal atom has paired electrons, a free radical has one. The free radical takes
an electron from the normal atom and creates another free radical. This is called
the free radical cascade. When free radicals enter a cell, one of two things
normally happen - the cell grows uncontrollably and begins to function poorly or it
dies.

An antioxidant donates an electron to the free radical, which in neutralizing it,
stops the chain of cell destruction and, thereby, retards the body's aging process.
Cell Essentials' OPC Factor stays in the blood stream for up to 36 hours, providing
protection against on-going free radical damage. To see an animation illustrating
free radical activity, visit the site's science page.

Free radicals form and accumulate in the cells of the human body as a result of
cigarette smoke, air pollutants like ozone and nitrogen dioxide, food preservatives
like nitrates, aerobic activity and through the metabolism of fats.

And premature aging isn't the only concern when it comes to the effect free radicals
have on the human body. Free radical damage has been also been shown to contribute
to breast, cervical, lung and prostate cancer, heart disease, the degeneration of
the body's immune system, stroke, cardiovascular disease, respiratory function,
cataracts, macular degeneration, memory and cognitive function.

OPC Factor and Restore Creme are currently only available through the manufacturer's
website - www.MyCellEssentials.com. Both antioxidant anti-aging products are
accompanied by a confidence guarantee.

\"Anyone buying one or both products and, after using them for 30 days, doesn't see a
difference or feel better physically can get a complete refund less the cost of
shipping, no questions asked,\" von Hagel says. \"Ultimately, it is our desire to help
restore and maintain the health of as many individuals as possible and a risk-free,
no questions asked guarantee will hopefully help us to fulfill that mission.\"


Media Contacts
www.MyCellEssentials.com
R.F. Danson
Martha Moore
615.292-5577

Web Site = http://www.mycellessentials.com

Contact Details = Steven von Hagel
1907 21st Ave. S.
Nashville , 37212
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615-292-5577
info@mycellessentials.com
http://www.mycellessentials.com